Let’s talk about something we’ve all seen – websites that look like they were designed during the dial-up era by someone who thought animated GIFs of construction workers were the peak of sophistication.
Founded in 2011, MTA360 has seen enough cringe-worthy service industry websites to fill a digital museum of horrors. You know the type: blinking text, Comic Sans font, and that dreaded “Under Construction” gif that’s been under construction since 1997.
Listen, we get it. As a skilled trades professional, you’re busy making sure Mrs. Johnson’s toilet doesn’t become Old Faithful, or preventing Mr. Smith’s DIY electrical work from turning his house into an impromptu light show. Website design isn’t exactly top of mind when you’re elbow-deep in someone’s plumbing emergency.
But here’s the thing: Your website shouldn’t look like it was designed by the same person who thought shag carpeting in bathrooms was a good idea. In fact, we’ve compiled a list of actual things we’ve seen on service industry websites:
- A plumbing company using dripping blood fonts (seriously, why?)
- An electrician’s website that automatically plays “Electric Avenue” on loop
- A roofer’s site with so many pop-ups it looked like a game of Whack-A-Mole
Let’s face it – your customers aren’t looking for entertainment; they’re usually in crisis mode. Nobody searching for an emergency electrician at 3 AM wants to navigate through a digital maze that makes the DMV website look user-friendly.
That’s where MTA360’s expertise in service industry SEO and web design comes in. We understand that plumbers need more than just pretty pictures of wrenches, electricians deserve better than lightning bolt clip art, and roofers need more than aerial photos of shingles.
We create websites that actually work harder than your apprentice (and show up on time, too). Our marketing strategies are like that trusty tool that’s always in your belt – reliable, effective, and gets the job done right the first time.
Remember: Your website is often the first impression potential customers get of your business. Make sure it doesn’t look like it was designed by someone who still thinks MySpace is cutting-edge technology.